This Privacy Policy describes how Emerson Outdoor Services ("we," "us," or "our") collects, uses, and protects the personal information of customers and visitors who interact with our website or services.
We collect only what we need to do our job well. We don't sell your information. By using our website or engaging us for a project, you agree to the practices described below.
Information We Collect
When you contact us, request an estimate, or engage our services, we may collect:
- Full name
- Property address and service location
- Phone number and email address
- Description of the project or service needed
- Payment information (processed securely through third-party payment tools — we do not store full card numbers)
When you visit our website, certain information is collected automatically, including:
- IP address and general location
- Browser type and device information
- Pages visited and time on site
- Referring website or search terms
This data is used in aggregate to understand how visitors find and use our site.
If you contact us or engage with us via Instagram, Google, or other platforms, we may receive the information you've made available on those platforms, subject to their respective privacy settings and policies.
How We Use Your Information
We use the information we collect to:
- Schedule site visits and deliver estimates
- Perform and complete outdoor installation services
- Process payments and send invoices or receipts
- Communicate about your project — scheduling, updates, follow-ups
- Respond to inquiries submitted through our website or social media
- Improve our website and better understand customer needs
- Comply with applicable laws and regulations
We do not use your information to send unsolicited marketing unless you have explicitly opted in.
Sharing & Sale of Data
We do not sell, rent, or trade your personal information to third parties for commercial or marketing purposes.
We may share your information only in these limited circumstances:
- Service providers: Platforms used to run our business (website hosting, scheduling, payment processing) — under confidentiality obligations
- Legal compliance: When required by law, subpoena, or government authority
- Business transfer: In connection with a sale or transfer of the business, your information may transfer as part of that transaction
- Safety: When necessary to protect the rights, safety, or property of Emerson Outdoor Services or others
Third-Party Services
We use trusted third-party platforms to operate our business. These may include:
- GoHighLevel (GHL): Website hosting and CRM
- Google: Analytics, maps, and Google Business Profile
- Instagram / Meta: Social media marketing and engagement
- Reputation Hub: Review widget and reputation management
- Tampa Bay Pay: Website and digital services platform
- Payment processor: Secure payment handling
Each platform operates under its own privacy policy. We are not responsible for the data practices of third-party services.
Project Photography
Emerson Outdoor Services routinely photographs completed installations for use in marketing materials, social media, and our website. These photos may show the exterior of your property, including the installed turf, pavers, lighting, or other features.
If you prefer that we do not photograph or share images of your property, please notify us in writing before work begins. We will honor all such requests. We never include personal identifying information (address, name, etc.) alongside project photos without explicit permission.
Cookies
Our website may use cookies to improve functionality and analyze traffic:
- Essential cookies: Required for the site and contact forms to function
- Analytics cookies: Used via Google Analytics to understand visitor behavior in aggregate
You can manage or disable cookies through your browser settings. Disabling certain cookies may affect site functionality, including contact forms.
Data Retention
We retain customer information for as long as necessary to fulfill the service and for a reasonable period afterward for administrative, tax, and legal purposes. When data is no longer needed, we take steps to securely delete or anonymize it. You may request deletion of your personal data at any time by contacting us.
Your Rights
You may have the following rights regarding your personal information:
- Access: Request a copy of the information we hold about you
- Correction: Request that inaccurate information be corrected
- Deletion: Request removal of your personal data, subject to legal retention requirements
- Opt-Out: Opt out of any communications from us at any time
- Photo Opt-Out: Request that project photos of your property not be used in marketing
To exercise any of these rights, contact us using the information in Section 12.
Children's Privacy
Our website and services are intended for adults. We do not knowingly collect personal information from children under 13. If you believe a child has submitted information through our website, please contact us so we can delete it promptly.
Security
We implement reasonable technical and organizational measures to protect your personal information from unauthorized access or misuse. Payment information is handled through encrypted, industry-standard payment processors — we never store full card numbers on our end.
No digital system is 100% secure. While we take your privacy seriously and use best practices to protect your data, we cannot guarantee absolute security against all threats.
Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we'll update the effective date at the top of this page. We encourage you to check back periodically. Continued use of our website or services after changes are posted constitutes acceptance of the updated policy.
Contact Us
Questions about your privacy or this policy? Reach out directly:
